Strategic Management and Marketing Advice, 

Training, Mentoring and Project Management

  Absolute Gems and Pearls of Wisdom’ Imparting over 30 years of knowledge and expertise in the tourism industry, Tourism Gems is a consultancy to the tourism industry, specializing in providing Management and Strategic Marketing Advice, Training, Mentoring and Project Management. 

We are passionate about tourism and ensuring we contribute towards maintaining a vibrant and sustainable industry.  Having an indepth understanding of the tourism industry, its structure, compliance, challenges and rewards Tourism Gems works with individual tourism operators,  regional tourism authorities and state and federal government agencies to identify business, management and marketing needs and provide easy to understand and practical solutions. Tourism Gems provides that all important fresh industry perspective. 


Tourism Gems has enjoyed the opportunity to work with a broad range of operators within Queensland and interstate ranging from small accommodation providers offering one room to large properties of 300 plus rooms, as well as a wide variety of tourism attractions and tours.

Tourism Gems is contracted directly by individual operators and also works collaboratively with local, regional, state and federal tourism organisations and government agencies on programmes aimed to enhance tourism business viability and sustainability.

  • Management & Strategic Marketing Reviews
  • Training Workshops
  • Mentoring
  • Project Management
  • Destination Management & Marketing Plans
  • Grant Applications
  • Facilitation

"Tourism Gems really delivered far beyond our expectations. They really understood our needs and quickly comprehended the brief we provided. They developed a program and conducted the research, taking in many aspects that we initially hadn't considered. They adapted the program through the process to ensure a larger vision approach and delivered a report that was comprehensive and valuable." Denise Deveney,  Director Business Attraction - Aviation and Cruise, Tourism Events Queensland

“Kayleen project managed my Best Expedition in the World from start to finish.  Her organisational skills, attention to detail and marketing knowledge allowed me to turn what was just an idea into a highly successful project (on behalf Tourism Queensland) promoting the Great Barrier Reef to the World. Working with international media, celebrities and government organisations is never easy.  Kayleen ensured that all were planned for, looked after and took benefit from their involvement in the project. 

Would I ever do it again? Only if I had Kayleen at the wheel.  Ben Southall, Adventure Advocate, Digital Journalist, Best Job in the World Winner